Comfort and Versatility come together...

The ICON dress shirt by Chainsaw Brands. A dress shirt, work shirt, travel shirt, and casual shirt, in one shirt.

#BUILDSERIES Co-host @LukasThimm. At work in our ICON Dress shirts. Special thanks to @alikolbert . Use code "Lukas" at checkout for special holiday savings.


ICON in Ocean Blue

Regular price $145.00

ICON in Black

ICON in Black

Regular price $145.00


ICON in Navy Blue

Regular price $145.00

  • High Tech Fabric

    We start where others finish with custom, light-weight, performance fabrics. Just like the fabrics you find in expensive yoga and workout clothing. The ICON is constructed with non-wrinkle, low-maintenance, stretch materials; it also features extended wear and Dry-Wik protection. No more wrinkled, uncomfortable, poor-fitting dress shirts. The ICON is manufactured in the USA.

  • Tri-Collar Technology

    The traditional dress shirt isn't constructed to pivot with your busy schedule. We created a shirt design with a tri-collar system that literally adjusts to any situation. From work to travel, from casual wear to formal attire: All you need is the ICON.
    Now, you can ditch that extra shirt - no need for last-minute swaps. The ICON dress shirt is built to last, and transitions from work to play as fast as you do.

  • Years of Innovation

    Over two years of development with top industry design experts resulted in the revolutionary ICON. It's a comfortable, versatile dress shirt to get you from your day through your night, and beyond.
    The ICON comes in two custom sizings: An  "Athletic/Trim Fit” model and a "Regular Fit" model. Identify your body type with our visual size chart, and apply your current size. It's simple.
    Check out the video below to experience how the ICON can elevate your life and work flow.

Ian Ziering talks dress shirts

Don't just take it from us. Here is what other people are saying...

Meet Lukas Thimm

Co-Host #BuildSeries
Relaxing in his navy ICON dress shirt

Ever since I moved back to New York, I have constantly been on the go. From my job hosting #BuildBrunch, to working out at the gym, to taking improv classes at UCB, there isn't a day when I'm not running on and off the subway. New York is the greatest city in the world, but it can take a lot out of a person, especially their clothing! I need clothes that not only reach New York's high standards, but clothes that can survive New York's chaos.
Luckily for me, I found the ICON dress shirt. The ICON is the most unique shirt I own because it not only meets my standards, it exceeds them. As someone who has only held an iron roughly three times in his life and is known to leave his clothes in a pile after a long, but very fun night out, the non-wrinkle fabric is a lifesaver.
Arguably, there is no better feeling then picking the ICON up from that pile and putting it on like I'm wearing it the first time. I am only 25-years-old, and my reality is that I have to live on a budget. The ICON is affordable, yet also high-quality and versatile, making it the perfect shirt for my lifestyle.
Whether I am on set, at a bar with friends, or need to put on a suit and tie, the ICON's Tri-Collar technology actually adjusts to me and my schedule. It's like I have been working and playing in my favorite workout gear. Can't wait for the next release.

Free U.S. Shipping. $40 International flat fee shipping.

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