Introducing the ICON by Chainsaw.

A revolutionary new dress shirt, business shirt, travel shirt, and casual shirt, all in one. From work to play, and everything in between, the ICON is the best solution to meeting your own demanding schedule.  Designed by Actor, Businessman & Global Traveler Ian Ziering (BH 90210, Sharknado, Celebrity Apprentice). 

The Icon by Chainsaw adjusts with your schedule.

The concept started by building the most versatile dress shirt we could create. We added a low maintenance, non-wrinkle, performance fabric, with extended wear protection. Then, we developed a revolutionary "Tri-Collar" technology that specifically adjusts to your schedule. This is the one shirt that you "have to have" in your own closet or travel bag. 

The best everyday dress shirt a man could ever own!

How many times this week will you or your wife have to look at your wrinkled, stained, travel worn, poor fitting dress shirts? When you #getadjusted with our ICON by Chainsaw dress shirt, you experience the benefits from day to night. 

  • High Tech Fabric

    For two years, we traveled the world in search of the best fabrics available. For this project, we have selected some amazing high-performance fabrics! Fabrics that include non- wrinkle, 4 way stretch,  extended wear (without washing) protection. Our fabric moves with your body like no other fabric in the world. It's comfortable, low-maintenance, light-weight fabric, at it's finest. Move with the ICON today.  

  • Tri-Collar Technology

    Research has shown us that guys like to wear their shirt collars in three popular ways. With collar stays for a suit and tie, with buttons to hold the collar points down, or with the top buttons undone. The ICON’s unique TRI-COLLAR technology moves the shirt in any of these three directions, with ease. You will never feel  "out of sync" in your ICON by Chainsaw.  #getadjusted 

  • Sizing and Choices

    We built the Icon by Chainsaw to fit most male body types. Today, the ICON is being made available in a "Athletic/Trim Fit” model and a "Classic Fit" model. The Icon is available in five different colors and fabrics to choose from. You can wear it tucked-in or out, day or night. From appointments, to meetings, to events, to social calendars, the ICON by Chainsaw is the only dress shirt that a man needs, period. Take a look at the article about us from Wingman Magazine below @wingmanmagazine


What's the ICON by Chainsaw?

The ICON by Chainsaw is a fashion-forward dress shirt, business shirt, travel shirt, and casual shirt all-in-one. 

What makes the ICON different from other Dress Shirts ?

Built with high-tech performance fabric and our proprietary "TRI-COLLAR" TECHNOLOGY,  the ICON is the only mens dress shirt specifically designed to adjust to your schedule. 

Available in two different sizings

One size does not fit all. We crafted this shirt in two popular sizings. An Athletic/Trim/Modern Fit, and a Classic Fit for bigger guys.  

How can I get one?

Our official launch starts on 8/1/2018. Stay tuned, right here, for all the details, and receive 25% off your first order, for a limited time only!  

How can I learn more?

Subscribe to our mailing list at www.chainsawbrands.com All details will be released to those who register, first. Second, follow us on all of our Social Media channels. We are on IG, Facebook, and Twitter at chainsawbrands. Last but not least, join us LIVE and on demand on our social media pages. Ian and our Chainsaw staff will be sharing the story, and all the details that you need to know about what makes this shirt the most versatile shirt in the world. 

How can I get involved in the build-out of the ICON by Chainsaw?

Chainsaw Brands is the parent company of the ICON by Chainsaw. We are looking to partner with top-level influencers, bloggers, internet marketers, and affiliate networks, right now! For more information, contact marketing@chainsawbrands.com 

Retailers and Boutiques

The ICON by Chainsaw is now being made available to all retailers and boutiques for Spring 2019. Made in the USA, with three distribution points, and many colors to choose from, you will love your order options.  For more information, please contact sales@chainsawbrands.com

How do I get the latest updates?

Join our mailing list below. Become the first to know. 

In The News...

- Watch our own @ianzieirng in Sharknado 6 on 8/19.  ICONic interviews coming! 

- Our @brandonsteiner @steinersports interview can be found on our Facebook page @ Facebook.com/chainsawbrands

- The wingmanmagazine.com article is live and online, right now!  Special thanks to  @wingmanmagazine @trevorpikhart@madison_blue@andrewcristipeterpandrew@villadellestelle @michaelcaprio

Are your outdoor and sportswear products avaialable?

Yes! You can find some of our great sports and outdoor gear on amazon.com.  Just search the words Chainsaw CB.